Morrice Florist

One of the best ways to immerse yourself in the culture of Martha’s Vineyard is by shopping locally. Beyond the sandy beaches and iconic lighthouses, the Island is alive with a vibrant creative community, and women are at the heart of it. Throughout each town, you’ll find shops that blend Island style, artistry, and tradition in ways that make them unlike anywhere else.

Shopping locally on the Island means discovering treasures you cannot find at home. It is about slipping into a boutique that feels more like a gallery, uncovering handmade jewelry inspired by the ocean, flipping through books that capture Island history, or picking up gourmet treats crafted with love. Each purchase supports the women who pour their creativity and dedication into keeping the Island’s small-business culture thriving.

Whether you are strolling through the cobblestone streets of Edgartown, browsing the bustling storefronts of Oak Bluffs, exploring the charm of Vineyard Haven, or wandering Up-Island into towns like Chilmark and West Tisbury, there are no shortage of shops waiting to be explored. These are not just places to buy something, they are places to connect with the Island’s spirit.

Before diving into the list, here’s some context: In the United States, women own more than 42% of all businesses—that’s over 13 million companies nationwide. Collectively, they employ nearly 10 million people and generate almost $2 trillion in revenue. In Massachusetts, women-owned businesses are thriving as well, accounting for roughly 40% of all firms in the state. From Boston to the Islands, women entrepreneurs are shaping the economy, and on Martha’s Vineyard, they help define the local shopping culture that visitors love.

Here are 25 women-owned shops across Martha’s Vineyard that deserve a spot on your shopping itinerary.

Morrice Florist (Vineyard Haven)

An enchanting floral shop that feels like stepping into a botanical wonderland, offering artful arrangements and fresh blooms for any occasion.

Althea Designs (Vineyard Haven)

A vibrant art studio offering bold, colorful printmaking pieces that reflect the beauty of Island life. Perfect for visitors looking to bring home art with a story.

Citrine (Vineyard Haven)

A boutique filled with sustainable fashion, jewelry, and accessories that combine timeless design with eco-conscious living.

Slip 77 (Oak Bluffs)

A stylish shop with Island-themed apparel and accessories, blending laid-back beach vibes with a touch of chic.

Stefanie Wolf Designs (Oak Bluffs)

Known for her colorful jewelry made with signature glass beads, Stefanie Wolf creates wearable art inspired by the charm of Martha’s Vineyard.

Stefanie Wolf Designs

Juniper (Edgartown)

A warm and welcoming store showcasing gift boxes, plants, flowers, and artistic creations from local artisans. It’s a perfect spot to find something thoughtful and locally made.

Bunch of Grapes Bookstore (Vineyard Haven)

A beloved bookstore and cultural hub, offering everything from beach reads to works on Island history and literature.

Katama Candle Company (Edgartown)

Handcrafted soy-based candles inspired by Vineyard sights and scents, each one designed to capture the Island’s spirit.

Conrado (Vineyard Haven)

Sustainable clothing made from upcycled fabrics, offering effortless everyday styles with a conscience.

Conrado

The Green Room (Vineyard Haven)

A lifestyle and surf shop featuring stylish apparel, beachwear, and outdoor gear that captures the Vineyard’s adventurous spirit.

Rosewater Market (Edgartown)

Part café, part shop, Rosewater offers pantry goods, thoughtful gifts, and Island-inspired finds in its cozy and welcoming space.

Salte + Slate (Edgartown)

Owned by the same team, these beautifully curated boutiques feature high-end fashion, home goods, and accessories with a clean coastal aesthetic. Together, they bring contemporary design and effortless Island style to Edgartown.

Nochi (Vineyard Haven)

A fashion-forward boutique offering timeless pieces for those looking to elevate their Vineyard wardrobe.

MV Salads (Oak Bluffs)

Bright, flavorful salads served in a lively café space, with an adjoining shop of uplifting goods that make thoughtful gifts.

MV Salads, photo by Gabrielle Mannino, MV Times

Sideline (Vineyard Haven)

Founded by India Rose, Sideline is a motivational sportswear and lifestyle brand. Beyond apparel, the shop serves as a gathering space for community events, art shows, and networking.

CB Stark Jewelers (Vineyard Haven & Edgartown)

Founded by Cheryl Barbara “CB” Stark and Margie Meltzer, this iconic jewelry shop has been crafting fine jewelry and custom Vineyard charms since 1966.

Kenworthy (Edgartown)

Run by mother-daughter duo Marlene DiStefano and Randi Sylvia, Kenworthy creates limited-edition garments that embrace the philosophy of “slow fashion.” Each piece is handmade in their Edgartown shop, making it a destination for one-of-a-kind fashion.

Lani Beach Club (Vineyard Haven)

A boutique featuring beach essentials, swimwear, and women’s fashion, curated with a breezy, coastal style perfect for Vineyard summers.

Katydid Inc. (Edgartown)

A women’s clothing shop showcasing beautiful dresses and bright, colorful clothing, along with accessories and jewelry that capture a playful Island spirit.

KIN (Edgartown)

A lifestyle shop showcasing a carefully chosen collection of clothing, jewelry, and home goods, Kin highlights independent designers with a modern yet Island-inspired touch.

The Good Shoppe (Edgartown)

A candy shop filled with nostalgic sweets and modern treats alike. It’s a bright and cheerful space that appeals to children and adults with a sweet tooth.

Claudia (Edgartown)

A long-loved jewelry shop carrying a curated collection of fine and artisan jewelry, Claudia offers pieces ranging from delicate classics to bold statement designs.

Kismet Outfitters (Edgartown)

This unique shop offers guided fly fishing trips and clinics, along with a full selection of fly fishing equipment, accessories, and apparel for anglers of all levels.

Sea Legs (Edgartown)

Bright, airy, and coastal-inspired, Sea Legs offers women’s fashion and accessories perfect for beach days or evening strolls through town.

Revive by Sarka (Vineyard Haven)

A spa and skincare boutique run by esthetician Sarka Takash, offering rejuvenating treatments, natural skincare products, and a sense of calm in the heart of town.

Shopping locally on Martha’s Vineyard is an adventure in itself. Each of these shops tells a story about the Island’s culture and the women who keep it thriving. From chic boutiques to cozy bookstores and gourmet markets, these spaces invite you to slow down, connect, and discover something meaningful. On your next visit, make time to explore these women-owned businesses and bring home a piece of the Island that will always remind you of your trip.